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The “趣浪来潮造动节” event at the China Building Expo was jointly organized by the China Building Expo and “雅居生活” media, and it opened at Hall 10.3 in Zone B of the China Building Expo (Guangzhou) 2023.


Designers’ group photo, featuring characters like “叮咚熊&来运兔,” a flying disc and skateboard outdoor sports experience area, and Harley-Davidson motorcycles.

Mr. Chen Penghan, the Marketing Director of China Building Expo exhibitors, delivered a welcoming speech, highlighting the event’s new exhibition layout with five main themes: “customization, system, intelligence, design, and materials,” covering nearly 500,000 square meters with close to 2,000 participating companies.


Key Theme Insights:

1. Hong Zhongxuan, Founder of HHD Holiday Oriental International Design Agency, discussed the importance of the soulful nature of intellectual property (IP) in creating enjoyable user experiences, emphasizing the combination of digital and virtual reality for future trends.
2. Xu Mi, Founder of Xu Mi Space Design Studio, focused on the pivotal role of color in design, particularly her penchant for expressionism and the use of aggressive colors combined with furniture layout to create impactful visuals.
3. Lillian Wu, the Color Director of Dunn-Edwards China, highlighted the curatorial concept of the Dunn-Edwards paint exhibition, aiming to present the commercial value of products through a unique aesthetic and futuristic perspective.
4. Zhang Mengdong, Secretary-General of the Shunde Coating Chamber of Commerce, traced the development history of artistic coatings in China, emphasizing the shift towards a younger consumer base and the importance of balancing artistic complexity with construction standardization.

On the second day, speakers like Yang Zhiwei, Founder of Hong Kong Unity Design, Liu Zhe, and Hatem Khemmar, Founder of HDS The Five StudioS Co., shared their perspectives on design concepts and philosophies.

Hatem Khemmar emphasized the importance of storytelling in design, giving it a meaning and a human touch.

The event concluded with a group photo of all the speakers, celebrating the successful closure of the China Building Expo (Guangzhou) “趣浪来潮造动节.”

 

They look forward to another gathering next year.
To learn more about next gathering, stay tune at thefivestudios.com.


Some text references: China Building Expo Guangzhou
Text editing: Silas

  


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